There is a growing awareness that Agile also offers great benefits for marketing and business professionals. In the necessary collaboration with IT, in the work processes and the application of online / digital marketing.
Roald Tichelaar (digital / online specialist) and Marc Nieman (Agile coach & trainer) both have practical experience with agile in a marketing environment, in b2c and b2b environments. In this interactive session they share their approach, experiences, lessons learned and results of the implementation of agile in an online environment.
- How do you ensure that different specialists will function as one team?
- How do you effectively work with external agencies in sprints?
- What are the considerations to choose for sprints? And when do you choose Kanban?
Thursday, May 24
- 17.30: welcome with sandwich
- 18.15: start program
- 19.30: wrap up and drink
- 20.00: end
Location: office Wemanity, Kort vijverberg 2, 2513 AB, Den Haag